Honest allies - Our members strive for truthfulness and integrity in all interactions with one another. From business deals to personal conversations, we seek to be open, sincere, and genuine with each other at all times. In order for our alliance to help each individual thrive, we have to know we can trust one another. At Diversa Business Alliance, we are doing business as HONEST allies.

Professional allies - As a group focused on business, all our members are local professionals or business owners offering products or services to the public. We also seek to act professionally and appropriately in all our interactions with one another and the community at large.

Informal allies - While our weekly meetings are structured and we hold each other accountable to certain expectations, we strive to do so in a relaxed manner. Our members warmly welcome guests and take the time to get to know one another on a deeper level. We believe personal connections are more important than focusing on adhering to a strict set of by-laws or formality.

Supportive allies - Our members have dedicated themselves to a common vision of building stronger business together. We are committed to the group as a whole, but only to the extent that the group builds up each individual. This can be through doing business with one another, helping to make effective introductions, professional mentoring, or just offering encouragement.

Diverse allies - The Latin root of “diverse” is literally in our name. We seek to be different by representing a wide array of industries and professions as well as celebrating what makes each individual unique. Our members are never a lost voice in a crowd of competitors.

Intentional allies - Developing trust takes time, effort, and patience. Never going through the motions blindly, we are deliberate in all of our interactions with one another. We seek to support one another and impact our community at large in positive ways and with purpose.